Being Hispanic myself, I can relate to this statement. Cesar is "familiar".
I do read CM's books (don't watch the show) just as I have read Stilwell, Brannigan, Rugass (sp?), the Monks of New Skete etc. I take from each trainer what I and my dog need and what I feel is appropriate to the situation and temperament of the dog I am training.
The more knowledge I have, the better my relationship will be with my hound and the happier we both will be.